Archive for the ‘Business Coaching’ Category

Powerful Beyond Measure

September 18, 2010 Leave a comment

As we realize it’s ok to let our own light shine, we subconciously give other people the power to do the same.  (paraphrased)

A simply beautiful statement.  We are truly uniquely powerful beings.

For more information, connect with me:

Facebook |     Twitter

About the Author:

Sandra Torres is a Business and Marketing Coach, Self-help Author, Fitness Enthusiast and Mother of a wonderful teenage boy.  Sandra works creating and writing ad copy, web content, developing sales strategies to drive sales and often does Social Media Trainings.  As a Business Coach, she helps small business owners, individuals and corporate executives effectively operate their businesses through guidance and consulting.

Thank you for reading this post!


Success comes at a price

August 26, 2010 2 comments

It all depends on how bad you really want it.   If you want something, you must seek that thing, you must live reaching for that dream, thinking about it every minute, planning it every second, fighting hard to get it.  Dreams are the wonderful gifts life gives us. They are worth your every breath.

Article Submission Site List

Article submission is one of the most critical components of SEO.  A well written article with just the right amount of keywords, not overdoing it, yet perfectly distributed will attract search engine spiders and thus increase your visibility on the web.   I have had this list in my resources for some time so I thought I’d share it with all of you today.

It’s a list of  Article Submission sites, where you can post your articles, blog post, information on your products or services, etc.  Submitting your articles and blog posts throughout these ‘engines’ will drive links and hits back to your site or blog.

Make sure that at the end of the article or write up you include a link back to your site or blog.  This will help drive backlinks to your site and is good for search engines and rankings.  Very much worth it if you do a few per day.  Hope you enjoy!


  26. www.ArticleMatrix.Com

Also, please note * I tried to clean this list up as best I could, I started with over 300 sites and I have a ton more that are great sites to post to..but the list seemed like it was going forever.

I’ll post additional sites to hit up in the near future. Hope you enjoy.

*And if any of these links are not cooperating, please shoot me an email @ and I will remove it.

To your success!

Oh and PS. I have some great article writers in my team, mildly inexpensive, let me know if you need some good articles themselves. Feel free to email me to the same address if you need any.

All the best!

The Purpose of a Business Plan

July 20, 2010 2 comments

Many first time entrepreneurs wonder why do you need a business plan and what types of businesses need a business plan and mainly how to begin the process of writing one.

Well first let’s go over what exactly is a business plan.  A business plan is a blue print to the success of your organization.  It clearly identifies who you are, where you are going and most importantly How will you get there.

Many people who are looking for either government funding and grants, small business loans or investors know that they cannot proceed with that process unless they have a professional business plan at hand.  Anyone who is going to lend you any type of money wants to know what they are lending money to.

Lenders and Investors think like this:

  1. Is this company going to be able to pay me/bank back?
  2. Does this company have a strong management team to implement success?
  3. Does the operations team have a clear idea of their market and their competitors?
  4. Does this team have an effective marketing strategy to get themselves where they anticipate?
  5. Is there passion and expertise behind this business?

Clearly – the bottom line here is Do they know what they are doing?


Most investors or bank reps take less than a minute to “critique” or pass “judgement” on your business plan.

So your business plan, should not be a mere cookie cutter format full of boring writing and misspellings.  Your business plan is a sales tool. You need to sell yourself completely in your plan. You need to be creative in your technique and pour your whole heart and soul into creating something that you are passionate about, because becoming a successful entrepreneur has a lot to do with your passion for that business.  And odds are you are starting or operating a business that you have experience in right?  So all your years of experience and your passion for that industry should be clearly felt through your plan.

Any business that intends to “stick around” needs a business plan.  More often than not initially we have an array of ideas for our businesses, but time passes and day to day operations happens and economy strikes or a competitor moves in or something happens and we forget those ideas.

Include all your Marketing Ideas: A business plan contains your tried and tested as well as researched marketing plans and ideas:

Whether or not you are specifically looking for investors or lending;  make sure you jot down all your marketing ideas and plans into your business plan – when business is slow you can refer back to it to help remind you of additional resources you might have forgotten about.  I mean we are all human, and everyone tends to forget something here or there.  Be honest with yourself.

If you are looking for investors – in developing your marketing plan make sure you do your market research.

Make sure you clearly identify your target market, client profile statistics and where they live.   When an investor or lender sees that you put in the effort and time into clearly identifying your buyers, they will take you serious.

The internet today can help you get most of that information.   Just be detailed and informative.

How To Begin Writing Your Plan – See The Main Table of Contents I Use

To Your Success!

Feel free to post comments and I will gladly help as best I can.

For more information, connect with me: |     Facebook |     Twitter

About the Author:

Sandra Torres is a Business and Marketing Coach, Self-help Author, Fitness Enthusiast and Mother of a wonderful teenage boy.  Sandra works creating and writing ad copy, web content, developing sales strategies to drive sales and often does Social Media Trainings.  As a Business Coach, she helps small business owners, individuals and corporate executives effectively operate their businesses through guidance and consulting.

Thank you for reading this post!

Social Media Do's and Don'ts

Wow, did you ever think we would get to a world where someone on the opposite side of the globe can be so easily accessible to the common man. You no longer have to be an executive with private jets to have access to people and in essence strangers all around the world.

Social media has changed business ownership. Social media is all about relationships, relationships, relationships. It is not an avenue for the impatient or the week hearted. It is an avenue for the strong and for the sincere.

Many people are completely confused as to what social media is. I hope this post can shed some light on many frustrating tactics that are used that are truly unappreciated by most.

Social media is a way to develop a network of friends and family that respect you and trust you and would come to you when they need your services. So, the question lies, if you claim to be a business owner or entrepreneur or network marketer or coach, do you really know what you are doing?

First, don’t call yourself an expert if your not. I’d rather work with a someone who has a student mentality than thinks they are a know-it-all. Odds are you really don’t know much. I have been in business, marketing and sales for over 12 years and its frustrating that a 70 year old couple can claim they are marketing experts, when they were farming crops just 2 years ago. Clearly they do not. They do however know how to spam.

Second, Spam is “ugh” just plain frustrating. What is spam? Most people think if they are offering you a business opportunity or some free coupons on your wall that it is not considered spam. Whatever marketing “guru” who told you to call yourself a professional and place your links everywhere, totally misled you. Unless you develop a repoire with your network, Do Not post links on their wall. That is simply saying. “I don’t really care about you, just buy from me.” It is not a sincere offer of services, because there is always something the user has to do, whether it be give up personal information or pay a low price of $1.99 to get. So don’t fool yourselves or think you are fooling others.

Do not place your links within their status posts, that is frowned upon as well. No-one cares about what you have to say or sell, until they care about you.

Thirdly, for social media to work effectively for you, you must READ, as oppose to be quick to send your links off. How frustrating it is for me to get a message that says, “I am a business coach, let me know if you need anything or let me share with you my network marketing secrets”

– My response to that was if you were sincere about me and getting to know me, you would have clicked on the “info” tab and realized 1. I am a real business coach and If you want to collaborate on ideas, I am open to that  2. I am not a network marketer. So you are automatically marked off in my list to “spam” – Someone who does not care about me, just wants to sell me something.

So all your efforts are now futile.

Social media is about the sincerity and quality of the character you are. Do not listen to “marketing experts” that say place your link all over the place.

If you want to be taken serious, you need to be serious. Share your experience and advice on your profession. Don’t be quick to want to charge others for info that you didn’t even create yourself. Share your own personal experiences on the topic. No-one likes to be sold anymore.

I see this quote all the time “If you want to be successful in life, you must help others succeed” (paraphrased) Well if you want to charge for every bit of info or “expert advice” you are not “helping” anyone. You are trying to bait them in, like a wolf in sheep’s clothing. And most people can see right through that.

To Your Success!

Get Better Visibility on Google by Google's own Matt Cutts


Why Entrepreneurs Exercise


There is only one way you can win this race. You must be up for the challenge.  You must be in both physical and mental health and fitness. To take on life and to take on business ownership you must take the time to exercise every muscle and tool in your body. You must not forget the crucial importance of what staying fit can do to your energy, your mind alertness, your mind functions, mood, and your overall physical endurance and stamina.

Take time out go for a bike ride, go alone or with the kids but go often;  Go running on a beach;  Play football or sports with your kids or friends.  Do things that are getting your body moving and active, because that gets the mind active.

Your body is one. Take care of it and it will take care of you.

Some things you can do:

  1. Take up sports, canoeing, jet ski-ing, swimming, softball, basketball, football – whatever, join a group that can keep you active
  2. Join or create a beach volleyball team with friends- set a time for gathering Saturday mornings at a certain time, or evenings as the sun is cooling down- whatever works in your schedules, but make time.
  3. Make it a point to hit your local park and take a walk or run around it.
  4. At home exercises, drop and give me 20 right now. Do it. I’m serious.   Do it now.
  5. Move yo butt- You don’t want to feel sluggish through life- that’s the worst and quickest way to depression and un-fulfillment and failed attempts.  Your body is your asset. Your body is your tool.


To do things in life you have to have the mental energy and physical energy to make it happen. Exercise is crucial to your business success because it affects your mental health so much, and you need that mental health to be creative, to think on your feet, to think of the growth and find ways to implement success in your life and your careers. A healthy body causes for the health of an invaluable mind.

You need mental health to successfully operate and manage your own business, it is simply part of the costs needed to play in the game of entrepreneurship.

Feel better, live better, accomplish more, do it with energy, with stamina – In all levels, physical, mental and spiritual.

To your health, To your success.


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